About time too!

This year, the real-life John Lewis is the star of his own Christmas ad.

Twitter’s Christmas ad features him replying to everyone on the social media platform from the comfort of his home in Virginia:

The owner of the Twitter handle @johnlewis is known for being inundated with notifications every Christmas when the retailer's Christmas ad comes out.

The father of four from Virginia in the States works in computer science and just so happens to have a username similar to the retail giant. 

John's a good sport and is known for his witty replies back to people on Twitter:

It's not all bad though. John now has his own Christmas ad and gets decent gifts from John Lewis every festive season: