Dave Moore

How Taylor Swift Has Made An Unreleased Book A Best Seller

There's currently a book rocketing up the US pre-order charts that has the catchy title '4C Untitled Flatiron Nonfiction Summer 2023’ by 'Flatiron Author to Be Revealed July 2023'. Why has an unnamed book by an anonymous author become a best-seller months before release? It's the Taylor Swift effect. Our Eimear did a deep dive on the fan theories, and joined Dermot and Dave to explain all.

Today FM

9:55 AM - 11 May 2023

Dave Moore

How Taylor Swift Has Made An Unreleased Book A Best Seller

Today FM

9:55 AM - 11 May 2023

Listen to this episode

There's currently a book rocketing up the US pre-order charts that has the catchy title '4C Untitled Flatiron Nonfiction Summer 2023’ by 'Flatiron Author to Be Revealed July 2023'.

Why has an unnamed book by an anonymous author become a best-seller months before release? It's the Taylor Swift effect.

Our Eimear did a deep dive on the fan theories, and joined Dermot and Dave to explain all.