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The Last Word With Matt Cooper

Should The Government Be Paying Influencers To Spread COVID Message?

The Government has spent a lot of money on its COVID-19 messaging, but has it succeeded in reaching...
Sarah Stacey
Sarah Stacey

6:34 PM - 24 Sep 2020



The Last Word With Matt Cooper

Should The Government Be Paying Influencers To Spread COVID Message?

Sarah Stacey
Sarah Stacey

6:34 PM - 24 Sep 2020

Listen to this episode



The Government has spent a lot of money on its COVID-19 messaging, but has it succeeded in reaching people of all ages?

Taoiseach Micheál Martin has suggested that social media influencers could be utilised to help make younger people more aware of COVID-19.

But is this a good idea?

Alexandra Ryan, founder and CEO of Goss.ie, and Fine Gael TD Neale Richmond joined us with their thoughts.

Should The Government Be Paying Influencers To Spread COVID Message?

00:00:00 / 00:00:00


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Covid-19 Influencers

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