The phrase 'how are you feeling love' will soon be a thing of the past in hospitals around the country.
New rules are being introduced in HSE facilities as part of a wider overhaul of communication in hospitals.
According to the Daily Mail, pet names like 'dear', 'love', 'girls' and 'lads' are to be banned on wards, with patients only to be referred to by their first name.
There's also a warning on referring to patients by their bed number or their ailment such as - 'the one with the hip.'
The National Healthcare Communication Programme is being rolled out nationwide next year.
It’s in response to the National Patients Experience Survey which indicated that communication needs to be improved.