Fifty Silver Foxes are getting ready for a close shave - for the flagship event of Shave or Dye 2015. They're donating their heads for a good cause - the Irish Cancer Society.
So far, Today FM's listeners have raised more than 7.5 million euro to fund the fight against cancer.
There are hundreds of events taking place right around the country, with donations rolling in.
You can help by texting SHAVE to 50300 - and €2 will go directly to the Irish Cancer Society.
Juliette Gash reports;
Andy Garland is the brains behind the idea - of Fifty Shaves of Grey;
The calm before the storm at Style Club on South William Street;