The charity Make-A-Wish has launched its annual Christmas appeal for children.
It's also unveiled its Christmas window on Dublin's Henry Street.
Lots of passers by enjoying an early Santa sighting #XmasWishes! pic.twitter.com/Tke96gd8OA
— Make-A-Wish Ireland (@MakeAWish_ie) September 19, 2017
It's created a campaign with the aim of raising funds to grant wishes of Irish children fighting life-threatening illnesses, ahead of the Christmas period.
"While September may be considered too early to launch a Christmas appeal, Make-A-Wish aims to highlight the importance of bringing Christmas forward.
"For some seriously ill children, December is just too long to wait for their wish to come true", it says.
A video is also to be rolled out across social media: