It's been ruled that a billboard campaign saying Northern Ireland's abortion laws have saved 100,000 lives was not misleading.

UK watchdog the Advertising Standards Agency has dismissed a complaint about the ads.

Image via @BothLivesMatter on Twitter

It comes after an independent expert found there was a "reasonable" chance it was accurate.

Dawn McAvoy from the Pro-Life campaign group, 'Both Lives Matter', says they put together a robust report.

"We had gathered information from government statistics, health statistics looking at abortion rates in England and Wales and Scotland - which is separate - and Northern Ireland figures for women from Northern Ireland