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Men in Black dont do things by halves

For the casual rugby fan they are probably the team you'd expect to be winning the World Cup this au...
TodayFM
TodayFM

9:45 AM - 19 Aug 2015



Men in Black dont do things by...

Sport

Men in Black dont do things by halves

TodayFM
TodayFM

9:45 AM - 19 Aug 2015



For the casual rugby fan they are probably the team you'd expect to be winning the World Cup this autumn. Seasoned observers will point to results like England's win in 2003 as evidence that the southern hemisphere stars don't necessarily deliver on the global stage. However New Zealand is one of the world's biggest sports names in marketing and sponsorship terms. It should come as no surprise then that when it comes to an online video featuring New Zealand's rugby stars - the production is massive!

How many times have you started an early snooze when airline staff begin outlining the life saving measures before take off. Thankfully due to increased security the procedures are not something that we have had to resort to on this side of the world and generally the advice is printed on a piece of cardboard for your perusal during your flight.

It's fair to say Air New Zealand have taken these safety announcements to a new level. A Hollywood production level. Have you seen the new video shown on planes taking off from Kiwi land?

Enjoy!



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