75 percent of people believe that the location of a first date is vital if there are to be any more dates in the future.
That’s according to Kim Buckley's new research model for this year’s ski trip in Bad Hofgastein which is called the BAD or 'Buckley’s Austrian Data.'
Last year we had the KIM which was the 'Kirchberg Information Monitor', but as we’re in Bad Hofgastein, obviously there had to be a change!
Our Bad research also found that 60 percent of people believe that they should split the bill, while 40% believe that one person should treat the other.
We asked the Today FM ski Trippers in Bad Hofgastein where the worst place is for a first date, and some of their answers were hilarious: 'The Bog, a funeral, mass, somewhere your ex was going to be, a long walk and McDonalds were just some of the responses.
But after extensive research, BAD found that the cinema is the worst place for a date.
The general consensus was that you were just sitting beside each other in silence in the dark for two hours and that it was too awkward!
Stay tuned to the Ian Dempsey Breakfast show tomorrow for more BAD results.